Q Case Study - Cultural Norms - Fair and Lovely (Text) Post your 1 to 2-page analysis of the Fair and Lovely case here. What is the role of the marketer in dealing with "objectionable" products? If such products are legal, and people want them, shouldn't some people be allowed to market them? What limits are reasonably placed on such marketing? Are there any advertisements that we know of that are similar to the F&L ads that were so heavily criticized?